What did parties teach us about marketing in the 2017 campaign?

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List of Participants

  • Adéla Sedláčková, ASSESSMENT SYSTEMS S.R.O., Marketing Specialist
  • Alanna Van Nostrand, CEC GOVERNMENT RELATIONS, Intern
  • Alena Daňková, ALTAVIA ČESKá S.R.O.,
  • Alena Petráková, ALTAVIA ČESKá S.R.O., Print/Account Manager
  • David Pilař, MAZARS, Marketing & Communications
  • David Pirner, IB GRANT THORNTON, Managing Partner
  • Denisa Podlipná, ALTAVIA ČESKá S.R.O.,
  • Dominik Hrodek, AMBRUZ & DARK DELOITTE LEGAL S.R.O., ADVOKáTNí KANCELář, Chief Marketing Officer
  • Eva Mizerová, HAGEN HUMAN CAPITAL S.R.O., Managing Director
  • Ivana Šedivá, MCDONALD'S ČR, SPOL. S R.O., Marketing Director
  • Jacky Damwani, SUIT AND ME ( OBLEKY NA MIRU ), Partner
  • Jan Beneš, ALTAVIA ČESKá S.R.O.,
  • Jan Svoboda, DELOITTE, Business Development Coordinator | Clients &
  • Jana Sosna, TAYLORWESSING E|N|W|C ADVOKáTI V.O.S., Senior PR Manager
  • Karolína Křišťanová, JT INTERNATIONAL, SPOL. S R.O., Corporate Affairs and Communication Manager
  • Klára Jírovcová Pospíšilová, PHILIP MORRIS ČR A.S., Manager Communications
  • Kristina Pokorná, VODAFONE CZECH REPUBLIC A.S., Senior Digital Marketing Specialist
  • Lucie Smorádková, PRAGUE BRITISH SCHOOL, S.R.O., Marketing
  • Michal Šrámek, AON CENTRAL AND EASTERN EUROPE A.S., Local Large Sales Director
  • Monika Burdová, ALTAVIA ČESKá S.R.O., Client Service Manager
  • Monika Matyáštíková, PLZEňSKý PRAZDROJ, A.S., Public Affairs Manager CZ&SK
  • Petr Andrýsek, SOCIALSHARKS S.R.O., Chief Shark
  • Petr Kudlák, AON CENTRAL AND EASTERN EUROPE A.S., Business Line Manager CZ & SK
  • René Sion, DALLMAYR KAFFEE, General Manager
  • Richard Flejberk, TEAM RELOCATIONS, S.R.O., Senior Consultant
  • Soňa Kotrbová, SQUIRE PATTON BOGGS, CEE Senior Business Developement Manager
  • Vladimír Hurych, CEC GOVERNMENT RELATIONS, Consultant
  • Zdeňka Kubíčková, PRAGUE BRITISH SCHOOL, S.R.O., Marketing Specialist


American Chamber of Commerce
in the Czech Republic


28.11.2017, 09:00 - 28.11.2017, 11:00


AmCham offices, Dušní 10, Prague 1 Show on map


Jakub Horák led campaign of the Pirate Party in 2017 election - and they got over 8 % votes more than in last election. Jaroslav Poláček  was in charge of TOP 09's campaign and Radim Hejduk  was very active at Facebook with more than 17 000 followers during ČSSD's campaign. What did the parties do differently in the campaign that we can translate into our online strategies? Petr Andrýsek from Socialsharks will break down what worked and what did not on social media during the election campaign, and analyze what it means for your business.


Discussion driven by: Petr Andrýsek of  Socialsharks


- Jakub Horák

- Jaroslav Poláček

- Radim Hejduk

- others


Language: English / Czech

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