American Chamber of Commerce
in the Czech Republic
27.11.2014, 10:00 - 27.11.2014, 11:30
AmCham offices, Dušní 10, Prague 1 Show on map
Manipulation is most often perceived as a bad thing. Why??? Because we don’t like being manipulated. At the same time we often need to manipulate with the others in order to get things done. Where are the borders between good and harmful manipulation and how can you use this loathed technique for your success?
Ivo Toman (www.ivotoman.cz), the founder of Taxus International and driver of the session, is a successful Czech trainer, motivational speaker and bestselling author of several books on success, motivation and personal development. His last book, Tailor-Made Happiness, was launched in September 2014. He was born with the Tourette syndrome, which didn’t prevent him from graduating university, launching an international business and building a unique powerful brand for himself. His lecture combined with a rich Q&A aims to disclose the answer to several questions: how someone can manipulate with you emotionally or through physical contact? What does it means priming, framing and the peak-end effect? Is it truly necessary to falsify statistics or just sell them differently? How can someone manipulate thanks to their capacity of observation? What is the architecture of choice for making sure that people go automatically for your desired choice? And many more.
Format: 90minute lecture including a lengthy Q&A.
Driver: Ivo Toman (