PR lessons learned for business from Donald Trump’s presidential campaign

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List of Participants

  • Annette Reissfelder, A.B. REISSFELDER EXECUTIVE COACHING, Dipl.Psych., Professional Accredited Coach
  • David Pilař, MAZARS, Marketing & Communications
  • Erik Best, FLEET SHEET/E.S. BEST S. R. O., Publisher
  • Gabriela Bechynská, MONDELEZ CZECH REPUBLIC S.R.O., Corporate & Government Affairs Manager CZ/SK
  • Jakub Švestka, PHILIP MORRIS ČR A.S., Corporate Affairs Executive- Regulatory and F
  • Jan Hrubý, WHITE & CASE (EUROPE) LLP, ORGANIZAčNí SLOžKA, Business Development Manager
  • Jan Pošvář, ASB PRAGUE, S.R.O., Business Development Manager
  • Jaroslav Průša, NEXT-L GROUP S.R.O., Founder & CEO
  • Kateřina Gazdíková, BEST COMMUNICATIONS,
  • Kateřina Šušáková, KOMERčNí BANKA, A.S., Director of communication
  • Lucie Šmídová, TAYLORWESSING E|N|W|C ADVOKáTI V.O.S., Business Development and Marketing Manager
  • Maja Ošťádalová, HILL & KNOWLTON STRATEGIES, Account Director
  • Marcela Chlumová, RENOMIA, A. S., Marketing Manager
  • Markéta Englová, VIENNA HOUSE, PR MANAGER
  • Matúš Príkazský, ASTEN HOTELS S.R.O., Director of Sales
  • Ondřej Lukáš, CERGE-EI, PR Manager
  • Ondřej Šrámek, KNAUF INSULATION, Public Affairs Manager
  • Pavel Zúbek, KOMERčNí BANKA, A.S., Deputy Head of Communication
  • Peter Rožek, ROCKWELL AUTOMATION S.R.O., Country Manager CZ Cluster
  • Petr Andrýsek, SOCIALSHARKS S.R.O., Chief Shark
  • Petr Juráň, ALTAVIA ČESKá S.R.O., Client Service Director
  • Radka Lang, GRAYLING CZECH REPUBLIC, S.R.O., Head of Public Affairs
  • Roman Kraus, CLIFFORD CHANCE PRAGUE LLP, ORGANIZAčNí SLOžKA, Business Development Executive
  • Sandra Feltham, FLAGSHIP CSR CONSULTANCY, Director
  • Stephen Ridgway, MAILING LIST, Senior Consultant
  • Todd Nesbitt, UNIVERSITY OF NEW YORK IN PRAGUE, S.R.O., Chair, Communication and Mass Media Studies


American Chamber of Commerce
in the Czech Republic


29.03.2017, 17:00 - 29.03.2017, 19:00


AmCham offices, Dušní 10, Prague 1 Show on map


American presidential campaign has opened a Pandora’s box of many hot topics from the field of communication and public relations. Is the power of traditional media still dramatically fading? Will they survive another ten years? Will social media finally overrule them? How to beat hoax or phenomenon of so called echo chambers? And how ethically work with targeting on social? Please come and discuss these but also other topics together with our panellists and guests.

The guests on the panel:

  • Alžběta Králová, Institute of Political Marketing
  • Todd Nesbitt, department of Communication and Mass Media at UNYP
  • Erik Best, Publisher

Special guests:

  • Petr Andrýsek, Socialsharks
  • Pavel Herot, Media Tenor
  • Karel Komínek, Institute of Political Marketing

Moderated by: Gabriela Bechynská, PR Klub and Mondelez International

Format: Informal panel discussion

Organized under AmCham´s Marketing & Communications Committee in cooperation with PR Klub.


Contact person: Lucie Vrbová,

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