How new technologies will disrupt marketing?

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List of Participants

  • Cedric Maloux, STARTUP YARD, Managing Director
  • Dana Nováková, MANPOWERGROUP, Marketing Online Specialist
  • Gustavo Vizcardo, VALENSGEN S.R.O., Managing Director
  • Ivan Holečka, PRAGUE CONGRESS CENTRE, marketing specialist
  • John Stotter, CENTREPOINT S.R.O., CEO
  • Kateřina Velfelová, CBRE S.R.O., Retail Marketing Specialist
  • Lenka Rogerová, MANDARIN ORIENTAL, PRAGUE, Director of Communications
  • Lenka Žlebková, PRAGUE CONGRESS CENTRE, Director of Sales and Marketing
  • Linda Riggins Krásná, MANDARIN ORIENTAL, PRAGUE,
  • Lucie Navarová, NA BřEHU RHôNY (PAS A PAS S.R.O.), Consultant
  • Lucie Šmídová, TAYLORWESSING E|N|W|C ADVOKáTI V.O.S., Business Development and Marketing Manager
  • Maja Ošťádalová, HILL & KNOWLTON STRATEGIES, Account Director
  • Martina Bambušková, SHERATON PRAGUE CHARLES SQUARE HOTEL, Marketing Executive
  • Matúš Príkazský, ASTEN HOTELS S.R.O., Director of Sales
  • Monika Burdová, ALTAVIA ČESKá S.R.O., Client Service Manager
  • Naďa Polanová, PRAGUE CONGRESS CENTRE, Marketing Manager
  • Petr Juráň, ENTRE S.R.O., Executive Director
  • Robert Knox, PASSION COMMUNICATIONS S.R.O., Business development director

Organizer

American Chamber of Commerce
in the Czech Republic

When

25.05.2017, 09:00 - 25.05.2017, 11:00

Where

AmCham offices, Dušní 10, Prague 1 Show on map

What

Technology, particularly the availability of big data coupled with a wide variety of digital marketing channels, offer substantial opportunity for marketing professionals.

Technology has impacted the field of marketing significantly, along with virtually any other discipline in business. In marketing, the impact of marketing are diverse. Organizations are tasked with managing more marketing options than ever before, and consumers are more integrated with marketing information than they have been in the past.

If this will not be enough, technology is also enabling new startups to provide new solutions to help organizations to engage with their customers.

To learn more about this topic, we have invited:

  • Cedric Maloux - StartupYard CEO (StartupYard is the most recognized Seed Accelerator in CEE region)
  • Ferenc Brachmann - Beeem CEO ( Beeem uses beacon technology to engage on customers' mobile phone)
  • Jan Tichy - Sentisquare Account Manager (Sentisquare uses big data for marketing and customer experience)

Contact person: Lucie Vrbová, lvrbova@amcham.cz.

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