Do You Measure Up? Putting Measurement Front and Centre in the Age of Integrated Communications
Register at Event
Only AmCham members can sign up for events. To register please Login. Or contact us at registration@amcham.cz.
Organizer
American Chamber of Commerce
in the Czech Republic
When
20.05.2019, 09:00 - 20.05.2019, 11:00
Where
AmCham offices, Dušní 10, Prague 1 Show on map
What
The PR and communications function in every organisation is under increasing pressure not only to show results, but to prove its worth.
In this engaging and practical session, we will explore the obstacles standing between PR professionals and effective evaluation, and how to overcome them.
Executives and active members of AmCham committees are invited to take part at a roundtable with AmCham special guest Jon Meakin, Global Head of Strategic Services, Grayling, speaker at AMEC Summit https://2019.amecglobalsummit.org/ (Global Summit on Measurement), May 21 - 23, 2019, international board member of AMEC (Association for the Measurement and Evaluation of Communication), and the Chair of AMEC’s Agency Group.
Topics to be covered:
- AMEC best practice that forms the basis of a special methodology
- Grayling´s new measurement and evaluation tool (GV8)
- your questions & sharing
Don't hesitate to reserve your seat, places are limited!
Log In