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May 04, 2012

Shared Value as a Corporate Strategy – a 2012 Trend

On April 27, AmCham held a discussion on a new approach to the corporate social responsibility, which is traditionally practiced as sharing value created. The new approach – Creating Shared Value – means that a company implements practices and policies that enhance competitiveness of the company while simultaneously advancing social and economic conditions in society. To read more click on the title.

 

The keynote speaker Valerie Bockstette of FSG Social Impact Consultants mentioned Creating Shared Value (CSV) was identified as one of 2012 trends by The Economists or Forbes.

Weston Stacey, AmCham Executive Director, said: „Anchoring commercial development in solving societal issues is the key to the sustainability of companies. It makes business a true partner in civil society, and it shapes a more dynamic market.“

If you want to read more about the CSV and its implementation in a company please download the presentations attached.

AmCham thanks to CSR Consult and CSV Initiative represented by Bayer, T-Mobile and Nestle, who made this discussion happen.

Press release is available here: http://www.amcham.cz/media/press-release/detail/79/

 

Valerie Bockstette about the event:

attached files

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